Responsible for developing and implementing the communications plan and tactics that provide service to key constituent groups, such as grower-leaders, state affiliates, media, public policymakers and NCGA staff. Assist with overall communication objectives of NCGA.
Reports to: Vice President of Communications in St. Louis, MO
Coordinates daily with the Vice President of Public Policy in Washington, DC
Duties and Responsibilities
- Assist in developing annual goals and strategic plan for the Communications Department to support the mission of NCGA.
- Work with Vice President of Communications to develop and manage communications plans and tactics that achieve organizational objectives set for the Washington, D.C. office.
- Provide input to and coordinate with St. Louis-based Communications team and other NCGA staff regularly for general NCGA communications use/tactics.
- Develop and coordinate messaging and its use by corn growers to the media.
- Initiate conversations with media and other constituents to be informed of issues and to pitch and write stories, talking points, and other tactics.
- Provide communications support for the appropriate NCGA Action Teams.
- Write news stories on policy issues for posting on web site and daily email newsletter.
- Provide editorial and consultative support to Vice President of Public Policy and the Washington, D.C. staff on strategic methods to handle communications issues as well as what tactics to use, such as Issues Briefs, Insiders, Call to Actions, speeches, talking points, and related documents.
- Write and edit news articles, news releases, editorials, speeches, background papers, testimony and other written documents as well as electronic-based documents (including but not limited to website articles).
- Provide regular content for NCGA’s social media channels.
Media Relations/Public Relations
- Develop proactive media relations program by identifying and cultivating relationships with Washington, D.C. reporters-editors to effectively position NCGA as a leading agriculture organization. Become DC media’s “go-to” source on legislative issues affecting corn growers.
- Assist with lobbyist deliverables, including letter-writing and phone-calling campaigns, fly-ins of growers for Capitol Hill visits, development and placement of advocacy advertising, etc. Coordinate with St. Louis on support needs.
- Serve as the communications lead for all grassroots activations.
- Regularly update content needed for NCGA’s Action App
- Coordinate closely on all grassroots activations with the Grassroots Manager in the St. Louis office.
- Exercise editorial management of the Legislative Action Center. Update and maintain “Current Legislation” section. Post “Action Alerts,” write letters and generate member use.
- Suggest and provide web content, as needed or feasible.
- Respond to state affiliates’ request for information or assistance on communications and policy-related activities.
- Prepare timely oral and written reports on communications efforts.
- Initiate and maintain continuous contact with Vice President of Communications and other department staff on the status of projects and other issues requiring inter-office coordination.
- Oversee and direct the work of outside vendors, as needed (i.e., public relations and advertising agencies) to meet project/campaign needs, deadlines and budgets.
Required Knowledge and Skills
- Background and knowledge of agriculture (preferably corn) and/or federal and state government procedures (Congress, Agencies, Administration).
- Able to take initiative and drive projects from concept through implementation and evaluation.
- Enjoys fast-paced work environment.
- Good interpersonal, oral, written, and presentation communications skills.
- Ability to initiate, build, nurture, and leverage relationships with all segments of the industry from corn growers to legislators to media for the purpose of advancing NCGA’s mission and goals.
- Ability to maintain confidentiality on all projects and data.
- Ability to work independently and collaboratively.
- Excellent writing, proofreading, editing, investigative, and initiating skills.
- Able to travel, as needed.
- A Bachelor’s degree in agriculture journalism, journalism, communications or related field with minimum of 8 years of proven experience in journalism, investigative news gathering, agribusiness, strategic communications management, public and government relations or related field and Capital Hill work.
Interested candidates should send a resume and cover letter to HR@ncga.com by Friday, April 30, 2021.
The National Corn Growers Association is committed to cultivating a diverse workforce and a culture of inclusivity and belonging. Our goal is to attract qualified candidates and encourage applications from all individuals without regard to race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any other characteristic protected by applicable law.