Syngenta’s Leadership At Its Best program (LAIB), has trained over 600 grower leaders since 1986. Preparing these corn association and checkoff leaders to deliver the high level of service necessary for corn associations to achieve their goals and for the corn sector to lead American agriculture is vital for our association.
In 2019, Syngenta redesigned LAIB to be a cross-commodity leadership program bringing together a diverse group of 50 farmers across all the commodity programs they support. The program is designed to provide state corn grower leaders with advanced leadership training and the necessary communication skills to make a difference in American agriculture while advancing into leadership positions on a national level.
This week-long training will begin in Raleigh, North Carolina where participants will cover:
Understanding Your Personality and Leadership Styles
Media Training: How to communicate with media, develop relationships and sell a story
Q & A with Syngenta seed and crop protection staff.
Participants will fly from Raleigh to Washington, D.C. for more in-depth workshops on:
Developing a Personal Advocacy Plan
Congressional meetings with your representative and senators
Role of social media advocacy
Hosting successful field days.
Dan L Nerud
“I went through an earlier LAIB class but having different Ag groups involved together was excellent. Great way to learn and network with fellow agricultural groups at one time. The media training and Capitol Hill visits were excellent.”
“The LAIB program far exceeded any expectations that I had coming in. All the seminars and training were top notch. I would encourage all leaders in agriculture to experience the program.”
Monday, January 27 - Friday, January 31, 2020
For Information, contact your state corn grower office or:
Marketing Manager, National Corn Grower Association
623 Cepi Dr.