Nicole Hasheider has been selected as the vice president of Marketing and Communications at the National Corn Growers Association (NCGA). She will begin her new role on Monday.
NCGA CEO Neil Caskey said Hasheider will help deliver on his vision for the organization.
“I am thrilled that Nicole is assuming this leadership role, which is critically important to fulfilling the mission of the organization,” Caskey said. “Her extensive marketing experience and strategic mind will take NCGA to new heights.”
Hasheider, who previously served as NCGA’s director of Crop Inputs and Investor Relations, will manage the organization’s marketing and communications functions, member services and relationships with checkoff and industry investor partners.
“I am excited to take on this new role and elevate the influence of America’s corn farmers and NCGA,” Hasheider said. “Our farmers have an incredible story to tell, and I look forward to working with them to share that narrative.”
With a long record of accomplishments at NCGA, Hasheider is credited with playing a leading role in the reimagining of NCGA’s National Corn Yield Contest, including the launch of a new pilot class focused on nitrogen management.
Before coming to NCGA in 2019, Hasheider worked for Osborn Barr Paramore, a leading advertising and public relations firm, where she led a team responsible for communications initiatives with the soybean checkoff program and oversaw efforts to inform soybean growers about the return on their checkoff investments.
Hasheider replaces Caskey who was promoted to CEO in February.
Raised on a farm in Southern Illinois, Hasheider holds a B.A. and master’s degree in political science from the University of Illinois.
