Consider Corn Challenge IV Spotlight: Maïzly

January 24, 2024

Consider Corn Challenge IV Spotlight: Maïzly

Jan 24, 2024

Key Issues:SustainabilityNew Uses

Author: Stacey Stiens

Maïzly—one of four winners in the National Corn Growers Association’s (NCGA) Consider Corn Challenge IV—has emerged as a pioneer in the realm of plant-based alternatives, particularly in the creation of a nutritious beverage derived from corn. Founded by Tim Leclercq and Marcel Van Der Merwe, the company has perfected a formula that replicates the mouthfeel of dairy milk while offering a smooth, natural taste that enhances rather than masks the flavors it accompanies. With a range of delicious flavors—original, chocolate, vanilla and strawberry—as well as a tasty custard, Maïzly has positioned itself as a game-changer in the plant-based food industry, capturing customers who cannot consume dairy milk or other plant based alternative beverages due to allergies or intolerances.


The key innovation lies in Maïzly's identification of a specific corn variant that not only mimics the characteristics of dairy milk but also contributes to a unique taste profile. Unlike traditional methods used in oat milk production, Maïzly's process minimizes waste of water and ingredients, underscoring its commitment to sustainability and cost competitiveness. The select corn variant also imparts longevity to the flavor in the flavored range, setting Maïzly apart from other plant-based milk alternatives.


One notable achievement is Maïzly's Infant Formula, inspired by Tim and Marcel's experiences in Sub-Saharan Africa. Recognizing the need for an affordable lactose-free infant formula, the duo introduced CODEX compliant formulas, including the F100 and F75 formulas crucial for treating acute malnutrition in infants. This initiative showcases Maïzly's commitment to addressing global health challenges through innovative and accessible solutions.


"Our NCGA Market Development Action Team (MDAT) is excited to witness the impact of innovative products like Maïzly's on the corn industry. Embracing new uses for corn is essential for sustainable growth, and their plant-based milk alternative is proof to the powers of necessity and ingenuity,” said Kansas grower and MDAT Vice Chair Chad Epler. “Their corn-based milk alternative not only propels the corn industry forward, but it also addresses evolving consumer and healthcare needs, marking a pivotal moment in our journey towards a more sustainable and diverse future."


For a closer look at how Maïzly is transforming the landscape of plant-based alternatives with its unique approach and dedication to sustainability, check out this video.